Trendstop Forecasts Trends for Trendsetters
The new rave movement's influence on fashion in May 2006. The tribal techno trend via Balenciaga's collection in 2006. The trend for luxe eco-fashion in late 2004. These fashion trends all share one thing in common. Trendstop predicted them first.


/Fashion News Articles/ - LONDON, UK, April 10, 2008 - Trendstop, London's fashion forecaster, is the definitive source for global fashion trends providing fashion-forward trend information well before their corporate competitors. Founded by industry insider Jaana Jätyri, a Central Saint Martin's graduate, Trendstop is an early trends identifier and were the first to feature Christopher Kane and House of Holland. Headed by a formidable global network of former designers, meticulous buyers, glossy magazine and bible journalists, savvy stylist and fashion student spies in London, New York, Milan, and Tokyo, the Trendstop team tracks the trends so their clients can stay "on the pulse" miles ahead of conventional prediction agencies. Jätyri states how Trendstop has an edge over the more commercial sites.

"We are the trend- setters head information service. Hip, young brands and celebrities use or site to stay at the forefront of the newest trends and to re-invent their looks," said Jätyri.

By incorporating street style, artists, musicians, DJ's, clubs, young designers,fashion-forward stores, and catwalks into their research, Trendstop has the facility to decode the fashion underground as well as provide up-to-the-minute, in-depth analysis direct from the leading style cities worldwide. Trendstop updates their forecasts daily featuring over 100 new trend stories per month in a colourful, pop art forum that is visually captivating and easy to navigate.

Trendstop provides daily trend updates, downloads of the latest colour palettes, prints and graphics, and with style codes, signs and signals constantly shifting, Trendstop positions themselves as the essential style decoder.

For further information contact Stacey Santana at press@trendstop.com. Visit Trendstop at www.trendstop.com for pricing and other inquiries.

Trendstop.com was the first to identify:

- The New Rave movement's influence on fashion way back in May 2006 - The NME had just coined the term and we correctly predicted New Rave style would trickle-up from the streets and clubs of Shoreditch, via the high street, to the catwalks of London, New York, Milan and Paris.

- The Tribal Techno trend in early 2006, a massive catwalk and high street trend thanks to Nicholas Ghesquière's seminal Fall 2007 collection for Balenciaga.

- The trend for luxe eco-fashion back in late 2004 which both high street and high fashion began to embrace in 2006.

- The '90s revival/Deconstruction trend back in January 2006 - De-con is one of the fashion industry buzzwords of 2008.

- The Clockwork Orange/designer violence trend in January 2006 that's been a biggie on the Fall 2008 menswear catwalks.

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Press Release Contact Information:

Stacey Santana
Trendstop
Public Relations Assistant
Trendstop Ltd 28-39 The Quadrant 135 Salusbury Road
London, United Kindom
NW6 6RJ
Voice: +44(0)8707886888
Fax: +44(0)8707886886
Website: Visit Our Website